Small businesses struggle usually in the first few years of being in business. They may find that marketing their business can be difficult on a small marketing budget. However, marketing your business is important to generate more revenue. Therefore, here are some marketing tactics that will help you make money, on a small marketing budget.
Publish great content. – It is important that the content you publish is of good quality. If writing is not your strong point, speak to someone on your team to generate articles on your blog. Include tips that will help customers to understand and use your products and services.
Create instructional videos – If hiring a professional is too expensive, look for someone who is looking for the experience, for example a student on Craigslist.
Get ad promo credits – Ad campaigns can be expensive for small businesses, instead look for discounts and coupons available for Facebook and google ads.
Reddit – Reddit is a good tool if used strategically. This platform is best for tech savvy audiences, who prefer to move away from obvious marketing tactics. To post your content, look at sharing in Reddit’s subcategories.
Be a savvy social networker – Be part of social media sites like Facebook, Twitter, LinkedIn, Google+, Instagram and Pinterest. These are good tools, that will help you showcase your products, upload videos and provide consumers with an overall idea about your product or service.